Privacy Policy

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Kula by MRY, LLC ("yogaudio.", "we", "us", or "our") operates the yogaudio.com website and subscription service. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights regarding that information.

By using yogaudio., you agree to the collection and use of information as described in this policy.

1. Information We Collect

We collect the following types of information when you use our service:

Information you provide directly:

• Name and email address when you create an account or sign up for our mailing list
• Payment information (processed by Stripe — we do not store your card details)
• Account credentials (email and password)
• Any messages you send us via email

Information collected automatically:

• Site usage data via Webflow Analytics (pages visited, session duration, general location by region, device type)
• Site usage data via Google Analytics, including pages visited, session duration, traffic source, and general geographic location
• Browser type, operating system, and referring URLs
• Advertising interaction data via Google Ads and Meta (Facebook/Instagram) advertising pixels, which may include pages visited, actions taken on the site, and whether you came to yogaudio. from an ad

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our site, including:

• Google Analytics — to understand how visitors use the site. Google Analytics sets cookies to track session data and usage patterns. You can opt out via the Google Analytics Opt-out Browser Add-on.
• Google Ads — to measure the effectiveness of our advertising and to show relevant ads to people who have visited our site. Google may use cookies or device identifiers for this purpose.
• Meta Pixel (Facebook/Instagram) — to measure ad performance and build audiences for advertising on Facebook and Instagram. Meta may use cookies or device identifiers to connect your site activity to your Meta account.
• Webflow Analytics — cookie-free site analytics used to understand general traffic and usage. No personal data is shared with advertisers.

You can manage or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of some parts of the site.

3. How We Use Your Information

We use the information we collect to:

• Create and manage your account
• Process payments and manage your subscription through Stripe
• Deliver access to audio class content
• Send transactional emails (receipts, password resets, account notices)
• Send occasional emails from Megan with new class announcements, practice tips, and platform updates — only if you have subscribed or signed up for our mailing list
• Respond to your support requests or inquiries
• Understand how visitors use the site through analytics tools
• Measure and improve the effectiveness of our advertising campaigns
• Show relevant ads to people who have previously visited yogaudio.com (remarketing)

We do not sell your personal information to third parties.

4. Email Communications

If you create an account or sign up via our email list, you may receive:

• Transactional emails related to your account and subscription (these cannot be opted out of while your account is active)
• Marketing and content emails from Megan, including new class announcements and practice updates

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email, or by emailing us at theyogaudio@gmail.com. Unsubscribing from marketing emails will not affect your account access.

5. How We Share Your Information

We share your information only with the following third-party service providers, and only to the extent necessary to operate the service or conduct advertising:

• Stripe — payment processing. Stripe's privacy policy is available at stripe.com/privacy.
• Memberstack — member authentication and account management.
• Transistor.fm — audio hosting and delivery.
• Webflow — website hosting and cookie-free analytics.
• Google (Analytics & Ads) — site analytics and advertising measurement. Google's privacy policy is available at policies.google.com/privacy.
• Meta Platforms (Facebook/Instagram) — advertising measurement and audience targeting via the Meta Pixel. Meta's privacy policy is available at facebook.com/privacy/policy.
• Our email service provider — for delivering transactional and marketing emails.

We do not sell, rent, or share your personal information with any other third parties for their own marketing purposes.

6. Data Retention

We retain your account information for as long as your account is active. If you cancel your subscription and close your account, we will delete or anonymize your personal information within a reasonable period, unless we are required to retain it for legal or accounting purposes.

Email list subscribers who have not created an account will be retained until they unsubscribe.

7. Your Rights and Choices

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Unsubscribe from marketing communications at any time
• Opt out of Google Analytics tracking via the Google Analytics Opt-out Add-on
• Manage ad preferences for Google at adssettings.google.com and for Meta at your Facebook Ad Preferences
• Cancel your subscription at any time through your account settings

To exercise any of these rights, contact us at theyogaudio@gmail.com.

8. Data Security

We use industry-standard security practices to protect your information. Payment data is handled entirely by Stripe and is never stored on our servers. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

yogaudio. is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. For material changes, we will notify active subscribers by email. Your continued use of the service after changes are posted constitutes your acceptance of the updated policy.

11. Contact

If you have questions about this Privacy Policy or how we handle your data, contact us at:

Kula by MRY, LLC
yogaudio.
theyogaudio@gmail.com